The highly advantageous and sought after Zumo (meaning cultivated store-bought bottled juice) fell in love with down-to-earth Jugo (nectar straight from the fruit or vegetable) to bring you the best of both worlds: ZUGO. In all seriousness though, cultivating fresh, locally-sourced when available, fair-trade, and, of course, 1,000,000% organic fruits and vegetables for custom juices, smoothies, elixirs, coffees, and teas is what this truck is engaged in on the daily in Zugo: LA’s premiere Liquitarian truck.