Roaming Hunger

Seinfeld 5 Market Pop-Up


No Soup For You!

We traveled to five different markets to promote Seinfeld's syndication and bring a slice of the show to fans across the country. And what better way to do that than with some delicious treats inspired by the show? We served up Black & White Cookies, Chocolate Babka, Snickers, Junior Mints, Coffee Cakes, and Ring Dings – all the snacks that will transport you back to those hilarious Seinfeld moments. And let me tell you, we didn't hold back. We gave out 15,000+ samples in 20 locations and sold out in every single one. We hit up some of the biggest cities in the country – NYC, LA, San Francisco, Chicago, and Dallas – and Seinfeld fans showed up in droves. We're talking about people who can recite entire episodes by heart, people who've been waiting for this moment since the show went off the air in 1998. So whether you're a low talker, a double dipper, or just a fan of good comedy, the Seinfeld Mobile Experience was the place to be. As Kramer would say, "Giddy up!"