[yellow tail]

Pop Up Marketing Tour (Yellow Tail)

Depending on where you are in the world, “football” can mean two very different sports. No matter if it’s American NFL or an Australian soccer game you’re talking about, what the two have in common is the need to enjoy a beverage while taking in the action. Deutsch Family Wine & Spirits wanted to highlight Australian [yellow tail] wine as an alternative to traditional game day drinks leading up to the Super Bowl and the debut of their TV commercial.

Impossible Foods

National Marketing Tour (Impossible Foods)

Impossible Foods Inc., a company that develops plant-based meat and dairy products, wanted to get their vegan “meat” slider into the mouths of carnivores and non-meat eaters from coast to coast to hype its debut on menus in each city’s local restaurants, so Roaming Hunger’s Experiential Marketing Agency created the Bite Me Tour.

Zaluvida

Pop Up Marketing Tour (Farm for Change)

Mooove over regular beef. Zaluvida, a life science group tackling global health challenges through innovation, wanted to highlight Mootral, a product that goes into the feed of beef cows to help them create less methane.

Macao Tourism

#WOWMacao Food and Beverage Marketing Tour

What better way to draw interest to an exotic location than with the enticing dishes available in the region? Macao, a foodie hot spot on the south coast of China, wanted to promote its recent accreditation as a recognized city of gastronomy. The city boasts more Michelin Star Restaurants per square mile than anywhere in the world. So Roaming Hunger’s Experiential Marketing Agency and the #WOWMacao 2018 Los Angeles Sampling Program brought traditional Macanese Egg Tarts and Pork Chop Buns to unsuspecting passersby at five Los Angeles and Orange County locations.

Avocados From Mexico

National College Tour

Recently, the avocado has become synonymous with millennials thanks to its appearance on toast, and social media memes in reference to its extra cost when added to certain Mexican-style dishes. But Avocados From Mexico wanted to show people that uses for the beloved green fruit (yes, it is a fruit!) go well beyond the traditional, especially for breakfast.

Rapper Roy Woods’

Experiential Marketing Merch Trailer and Food Truck

Roy Woods, R&B sensation and a protege of Drake’s, entered the professional music game just three years ago, and has since racked up over 9 million views on his first music video for “Jealousy.” So when Moore and his team reached out to us to create buzz before his upcoming tour, Roaming Hunger’s Experiential Marketing Agency knew it had to come up with something killer.

The New York Stock Exchange

Shake Shack IPO

Shake Shack shook up The New York Stock Exchange for the release of their public offering. Thousands of New Yorkers rallied the Wall Street pop-up to share in the celebration and enjoy the free burgers and shakes.

Nissin

Nissin Chow Mein Pop Up Marketing Tour

You’d never think instant Chinese noodles from your cupboard could taste like a gourmet dish whipped up by a chef. But that’s exactly what Roaming Hunger’s Experiential Marketing Agency and Nissin Chow Mein set out to prove during an experiential marketing tour that visited 13 states over four months.

The Marketing Arm for LAY'S

Do Us A Flavor

LAY'S knew it wasn't asking for too much when it asked customers to vote on four new chip flavors using hashtag #DoUsAFlavor. To give their audience a taste of these innovative chips, Roaming Hunger teamed up with promotions agency The Marketing Arm to create a fully branded truck for each flavor.

Refinery29

Timex Scoops

What's better than free ice cream? How about free ice cream and your choice of Timex Watch? Roaming Hunger teamed up with lifestyle website Refinery29 to treat young, metropolitan women in NYC in more ways than one.

Franklin Templeton Investments

"Reach for Better" Pop-Up Food Truck Event

RH's Experiential Marketing Agency teamed up with Franklin Templeton Investments to reward its own employees for their hard work and drive. Spread across three offices on two coasts, it was an event as much about relaxation as it was satisfaction. The fusion cuisine was paired with fusion of a different kind - massage and motivation.

Anheuser-Busch

Budweiser

With the rise of the Gastropub in full swing, we served gourmet burgers and ice-cold beers from a very unlikely, fully mobile source. Budweiser extended its national Bud & Burgers campaign with a custom built Food Truck, Airstream Trailer, and environmental activation.

Adobe

Adobe Document Cloud

They say lunch isn't free ... unless you're a lucky Dreamforce attendee. Adobe Document Cloud teamed up with Roaming Hunger to let its target audience know about a recent integration with Salesforce.

Gap

Pico de Gap 1969

National Geographic

Doomsday Preppers

Motorola

Mobility Employee Training Tour

For a revolutionary new spin on employee training, Motorola teamed up with Roaming Hunger's Experiential Marketing Agency to launch one of our most ambitious projects to date. Custom Motovans were sent around North America to train hundreds of retailers over the course of five years; innovating their knowledge and sales techniques, person to person.

Paddle

Pop-Up Marketing Event Ice Cream Truck at WWDC

Software innovator Paddle teamed up with Roaming Hunger's Experiential Marketing Agency to sweeten the day of over 2000 attendees at Apple's Worldwide Developer Conference. Over the course of three days, we introduced developers from far and wide to the future of software, while making their present absolutely delicious.

Ninja Tunes

Kelis "FOOD" Album Launch

Roaming Hunger partnered with Ninja Tunes to create a mobile marketing experience surrounding the release of Kelis' new album, Food. The activation garnered press attention by serving jerk ribs and sliders prepared by the artist herself at the South by Southwest conference in Austin.

Quaker Oats

Pop Up Marketing Event (Quaker Oats)

Oatmeal seems to have been around since the dawn of time. That’s why Quaker wanted to show consumers that though these tried and true oats may go back centuries, oatmeal’s delicious potential is never outdated.

Barclays Center

NBA All-Star Weekend Teasers

Barclays and Levy Restaurants teamed up to showcase their All-Star Taste menu. We served up hometown favorites throughout Manhattan to build excitement for NBA All-Star Week.

Narrative Marketing

Under Armour #ChefCurry

Stephen Curry, aka #ChefCurry, launches his namesake shoe with Under Armour. We took #ChefCurry to New York hotspots to show what it means to be Humble & Hungry.

New York Mag

Bravo's Top Chef

Panda Express

Orange Chicken Love

Loyal Panda Express customers know it's all about the Orange Chicken. For those who'd never experienced the crispy chicken wok-tossed in a sweet and spicy orange sauce, it was time for a taste during this national tour.

Roaming Hunger Agency

Experiential Marketing for Brands: The Definitive Guide (2018)

You’ve probably heard the term experiential marketing before, but what is it? Experiential marketing is a marketing strategy that invites consumers to interact directly with a brand through in-person events.