High Impact Experiential
State Farm
State Farm PB&J Bar
RMNG partnered with The Marketing Arm to produce the ultimate “Combination Station,” using custom fabrication and creating a peanut butter and jelly sandwich bar built in the shape of a sandwich. We worked with our partners to develop the overall concept and creative design for the build out of the bar, as well as managed the menu development and culinary execution for the multiple sandwiches, which playfully paid tribute to NBA All Stars past and present.
State Farm’s overall presence was anchored by the PB&J bar, where they engaged with over 800 fans and served over 750 sandwiches throughout the activation.
