Roaming Hunger

Sweet But Not So Sweet

Popup CateringPopup Catering
LocationGoose Creek, SC
11 Months in business

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Meet Chinescha King
What is the story behind your business' name?

My bakery, "Sweet But Not So Sweet," was named during a brainstorming session with my fiancé. He came up with the name to reflect the perfect balance of sweetness in my gourmet brownies—they’re indulgent and delicious without being overly sweet. The name embodies my commitment to creating treats that are just right for every palate.

About Sweet But Not So Sweet

  • Women Owned
  • Black Owned
  • Minority Owned
Sweet But Not So Sweet is bringing gourmet brownies with a twist to Ladson, SC. Founded in May 2024, this pop-up is built on a love for baking and a passion for sharing quality treats that leave a lasting impression. Every brownie is crafted to perfection, offering a rich, decadent bite that’s anything but ordinary.

The menu features unique flavors that set these brownies apart. The Lemon Brownie delivers a bright, citrusy punch with a fresh lemon glaze, while the Red Velvet Cookie Butter Brownie layers velvety richness with a luscious Biscoff topping. For those who love a classic with a twist, the Pecan Pie Brownie fuses fudgy goodness with the nutty sweetness of pecan pie. And for pure indulgence, the White Chocolate Brownie ditches the cocoa for a smooth, buttery experience with a crackly top and fudgy center.

With creative flavors and a commitment to quality, Sweet But Not So Sweet has quickly become a local favorite in Ladson. Whether it's a craving for something tangy, nutty, or purely chocolatey, this pop-up serves up brownies that are anything but ordinary.

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