How to Bring a Food Truck to Your Business

Finding food trucks that come to your business is super easy. What’s important is to know your options and the reason you need to bring a food truck out.

This short guide will explain it all.

We cover what you need to do based on our more than 12 years of experience working with businesses of all types and sizes. Just click on the right use case for your business:

1. Food Truck Catering – If you’re hosting an event, you need food truck catering.

2. Set Up a Food Truck Program – If you need to feed employees on a regular basis, you need a food-service program.

3. Bring Food Truck to a Business Park – If you’re part of a larger business park, consider these details.

If you have any questions you can go to the bottom of the article to submit them.

Food Truck Catering for Your Company

If you’re looking to bring a food truck because you’re hosting a company event, read on…

We’ve been helping companies with food truck catering for over a decade. Here’s what you need before looking for food trucks:

1. An event time and location – Assuming the location is your business address, then having a good idea of the date and time (even if somewhat flexible) will be necessary.

2. How many eaters you expect – If you’re not sure, round up to avoid the truck running out of meals.

3. Your budget – Know your budget either as a whole or per person. For average catering prices, read our article on how much will a food truck cost.

4. What types of cuisine you want – This will also influence your cost to bring a food truck to your business. A pizza truck will typically be more expensive than a taco truck. If you’re limited by budget, bring out an ice cream truck as a special treat.

How to book a food truck

Step 1: Get all your event details (date, location, number of eaters, and budget).

Step 2: Fill out your event info on the Food Truck Catering page.

Step 3: From there, just follow the instructions and you’ll get food truck options in your area, with catering packages and pricing attached.

Step 4: All you’ll have to do is pick your favorite package and check out. We’ll guarantee the truck will be there and hold your funds in escrow to make sure your event goes smoothly (and deliciously).

Set Up a Food Truck Program

Many customers we’ve worked with want to bring a food truck to their business on a long-term basis. They are either looking to engage employees or find a flexible food-service solution (or both).

We call this setting up and managing an end-to-end food truck program (or schedule). In our experience, we’ve found that the following are important for any business or property owner to consider when starting a program:

1. Reliability – It’s important to find reliable vendors to come out and serve.

2. Variety – The same truck every day will eventually get less business. Eaters love, and expect, a variety of options.

3. Flexibility – It’s important for food service operations to be flexible. Not only will this allow the service to become better over time, but it will also allow you to pause when needed.

How much will a food truck program cost?

The answer depends on your goals.

With some of our larger clients, the entire program is cost-neutral (free) because the food trucks make enough money through onsite sales. In this case we create a profit sharing deal with our food truck partners that covers the cost of managing the program.

With other businesses, we set up weekly food truck schedules and get paid a flat fee or a per truck placement fee.

Some companies will also want to subsidize a portion of the costs for their employees. In this case we work directly with the owners and vendors to make the subsidy simple for the eaters – using coupons or online ordering options.

Daily/weekly food truck schedules

Another important aspect of cost is how often you need a food truck vendor onsite. Daily service is more complex than weekly service. The same goes for multiple trucks, or multiple locations.

Because we’re an international company, with over 18,000 vendors in our network in both the US and Canada, there aren’t many places that we can’t service.

Next Steps

Head over to our business page and fill out your details. One of our team members will contact you to get the process started and answer any questions you have.

Getting Food Trucks for Business Parks and Complexes

Here are a few way to attract food truck:

1. Get other businesses in the park involved – If you’re a business owner inside of a larger business park, reach out to other businesses or the property owner.

If you want the food truck to sell food to your employees, increasing the number of potential customers will greatly increase your chances of a truck coming out.

2. Ensure that the truck gets at least 100 orders – Food truck owners are very selective when it comes to vending opportunities. A rule of thumb is to ensure that they get 100 orders at the location/event.

For a location with less than 500 employees, it may be hard to hit that number unless you subsidize the meals. This is because, on average, about 20% of potential customers in any location will go out and order from a food truck.

3. Offer a Minimum Guarantee – For a lunch truck, this will mean anywhere from $1,200 to $2,000 for that shift. This ensures that the food truck will not lose money and provides a lot of peace of mind for both you and the food truck business – meaning the food truck will not cancel because a better gig turned up at the last minute.

How to Find Local Food Trucks

Using Roaming Hunger is the easiest way. If you’re looking to bring out a caterer for one event, start with our Workplace Catering page.

For setting up a food truck program that includes sourcing multiple trucks and running a food-service operation, start at our Business Park page.

Have More Questions?

Please let us know what questions you have about bringing a food truck to your business. We’ll respond in a timely fashion: