High Impact Experiential

Nutanix

Nutanix 'On My Terms' Tour

RMNG developed a multi-year food truck tour for Nutanix, starting in 2014 with 4 cities. Arriving in a branded truck to offices around the country, RMNG helped Nutanix roll out new software and training programs, develop relationships with prospects, and show appreciation to current customers with with free lunch, branded giveaways and a custom backdrop for photo ops. Nutanix restarted the program and visited 19 client offices between 2017 and 2018, and RMNG secured all necessary permits and permissions to be onsite, coordinating the footprint setup and hashtag wall. Locations included client offices across Florida, Wisconsin, Idaho, California, Texas, New York, New Jersey, Washington and Oregon.

Nutanix served and thanked over 1,200 software users through the food truck mobile tour, which helped them to further engage with their customers.